Friday, March 27, 2009

Professional Athletes and GeneWize Sports

GeneWize has many professional athletes very excited. For the first time they can get nutritional supplements designed specifically for them.Many top athletes currently use LifeMap Nutrition in their nutritional plan and others want clarification on certification of the product by NSF International. I'm not an expert on this but here's how I understand the issue.NSF has several certifications and approvals.

The most important to many people is the NSF GMP certification for Good Manufacturing Process (see http://www.nsf.org/business/gmp/index.asp). Our manufacturing is NSF GMP certified.

The NSF has a banned substance list that athletes must pay attention to. None of the ingredients in LifeMap are on the banned substance list.
I believe the certification you are interested in is "Certified for Sport" (see http://www.nsf.org/business/athletic_banned_substances/index.asp?pr...) a new NSF approval.

For this certification the NSF needs to certify every "batch" of product a company makes and packages. Most companies make one batch every one to two years, but we make a new batch every 5-10 minutes. They would have to certify every batch as it's made to make sure the ingredients match what's on the package label and that none of the ingredients are on the banned substance list.

Despite not being on the "Certified for Sport" list many professional athletes use our product because of the NSF GMP certification and the fact that our entire ingredient list is not on the banned substances list. I know that Robert Hoekstra will work directly with each athlete to show them all of our certifications and our communication with the NSF. You can reach him at rhoekstra@genewize.com or www.genewizesports.com Once again I'm not an expert and I encourage you to contact Robert.

written in an email by Tom Wood

For more information about GeneWize Life Map Nutrition go to: http://wiilove.genefreedom.com

Ray Delworth
RachelRay@genefreedom.com
888-312-6668

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